Wild Birds Unlimited on Midday Makeover WENY TV

https://goo.gl/q2ONyM

The mission of Wild Birds Unlimited is to bring people and nature together. They offer a variety of birdseed, bird feeders, birdbaths, nature gifts and a wealth of information on this subject of everything birds.  Wild Birds Unlimited may be found at 950 County Road 64, Elmira, NY  14903 (Panera Bread, Target, etc.), and Chris Keelty may be reached at (607) 739-8157, through email at cjkeelty@clarityconnect.com, and on Facebook and LinkedIn. You may also visit the website at www.wbu.com/BigFlats.

How long have you been in business and what are the main points of your business and what you do?

Wild Birds Unlimited has been in business with Chris Keelty for over four years at the Big Flats location.  In addition to the many products they sell, there are any number of books and pamphlets on specific birds and bird gardens. Included in that is the new book by its Founder and CEO:  Jim Carpenter.

How has your business evolved?

I’ve always enjoyed the outdoors, but about 15 years ago, my son bought me a birdfeeder for Christmas and that really got me started. I am a member of the Audubon Society too, and a corporate sponsor for Tanglewood Nature Center.

I am originally from Long Island. I had a career in healthcare sales that brought me to this area.  I was a Medical technologist originally. My last job was with a smaller company that was acquired by a much larger company, and it was becoming more and more stressful and the business was changing. I began to look for something else to do. The Wild Birds Unlimited store in Corning had been there for 10 years and liquidated. The owner wanted to retire. I had been a customer of the Johnson City store and asked them about their experience with the business and the company. The more I thought about it, the more I realized this would be a good fit for me.

You have previous business experience. Has that given you any skills you use now?

In sales you have quotas to meet, expectations and customers to satisfy. Being in Medical Sales definitely prepared me for this business.

Are there any misconceptions about you and your business?

Not really. Many people walk in the door as beginners, not knowing where to begin with feeders and seed. Periodically, we have seminars in the store, and Tanglewood has helped me a lot with those.  Also, Rick Marci (a naturalist in the Vestal area) has worked with me on presentations to outside groups (Kiwanis, Garden Clubs, etc.).

What are your greatest achievements?

The continued growth of the business. This has been a challenge at times and much more than I had anticipated. People don’t need to feed the birds. It’s not generally at the top of their ‘to do’ list. We rely on a lot of word-of-mouth, advertising and marketing. The newspaper has been pretty successful for our business as well as TV.

What have been your greatest stumbling blocks?

Part-time help has been an issue for sure. It has been a challenge to find people who are passionate about this hobby with the flexible time for scheduling. Retired folks with this passion have been the best candidates for part-time help.

If you could have a Do Over, is there anything you would want to change?

I don’t think so.

Where do you see yourself in 5 years?

Hopeful, we will continue to grow and gain more customers. I would like to be able to have more time to watch the birds myself and take some trips.

Five Facets of Healing Midday Makeover WENY TV

https://goo.gl/4R363r

Annah Elizabeth and The Five Facets of Healing was birthed in personal tragedy. It is the result of a calling by Annah Elizabeth to help people heal from grief and that grief may have many different faces – grief from the loss of a loved one, a dream, a personal injury. The Five Facets of Healing may be found at 100 N. Main St., Elmira, NY  14901. Annah Elizabeth may be reached at (607) 288-3483, through email at thefivefacets@thefivefacets.com, on Facebook, Twitter and LinkedIn. You may also visit the website at www.TheFiveFacets.com.

How long have you been in business and what do you do?

I began by speaking around the country. I did a TedX event in Nacogdoches, Texas in 2014 and a North Carolina Social Work conference in 2015. I will be one of the featured speakers at the Navigating Through Grief conference in Albany in June. The Newly Bereaved Moms Retreat in August will feature me and the work I have been doing as a workshop presenter.

How has your business evolved?

In order to establish a foundation, it was necessary to do events at no charge in the beginning. However, as it grows and as I become more experienced, I have been able to ask for a fee.  As the business evolved, I had more and more ideas and needed more time to develop them.  I also realized if I truly wanted to make this my living, I needed to offer services.

One year ago, I became an energy practitioner. This is a local service and I needed a space to do this. I opened this office (100 N. Main St. Suite 313). I have also reached out to people on a global scale through social media platforms. I am able to provide energy work locally but also through distance work through an open phone line.

To summarize : my business has 2 aspects to it – The Five Facets of Healing work (workshops, books, talks) and  the energy work I do that is Reiki and Integrated Energy Therapy. In my experience, most people need IET but Reiki has its purpose too in balancing

You have previous business experience. Has that given you any skills you use now?

I was an office manager for a local business for over 7 years. I gained a tremendous amount of skills doing that. I left that to open Apple A Day Farms with my husband. Also, I have always worked with children. Currently, I maintain a part-time position in the school district in order to provide an income and benefits for my family. In the beginning, my present job afforded me time during the day to launch this business and take care of a very active family at night. Also, experience in other businesses helps me with needed skills. I know what questions to ask to get up and running in this business (i.e. Tax questions).

You operate The Five Facets of healing under a different name. What was your reasoning for that?

I don’t want to be known as “the grief lady”.  I want to be able to do different types of literary work and the pseudonym affords me a better opportunity to do that.

Mark Twain is a model for having 2 personas. I spoke at the Clarity event 2 years ago. The first one had no one there I knew. The second event had people in the audience who knew me as a local personality. I was guided to managing this by using the Mark Twain example. People get that.

Do you have any certifications, licenses, degrees?

I used my personal experiences to begin this work with a tremendous amount of research. I also have the training from my past business management work and the skills acquired by anyone who owns a business like Apple A Day Farm. You could say I was self-taught for much of what I did to begin.

I earned my level 2 Reiki here in Elmira from Christy Forsyth and am in the process of completing my Reiki Master certification, which will be done by the end of summer. I obtained my Basic, Intermediate, and Advanced IET training here in Elmira from Joy Storch. I obtained my Master Instructor training in Philadelphia from an IET Trainer out of Florida. This past spring I had the privilege of training under the Integrated Energy Therapy founder, Steven Thayer, solidifying my mastery skills and instructor abilities even more.

I offer 2 approaches to my programming. One uses the Five Facets Philosophy on Healing model and the other incorporates alternative elements. I give the individual what they need based on where they are. Some people are open to energy work and some prefer to keep it academic based. You could call it Life Coaching and Life Coaching PLUS for those who are open to the intuitive element

What are your greatest achievements?

In bringing peace to people. One client came in a back brace for an IET session and left without it. They remained pain free for days afterward. And then there are those people who I’m able to help find peace and resolution in their grief. Those are the most profound experiences for me.

What have been your greatest stumbling blocks?

My lack of credentials. There have been opportunities that I have missed out on because some institutions require formal degrees in order to have you participate in their programs and/or events. I struggle with the idea of going back to school for the formal education. My research demonstrates many top people in this field are self-taught.

I am self-employed and work another job which provides insurance and income. This takes time away from me developing my business and slows the growth. I have to navigate around this. There are times when this is very challenging. One of my mottos is “Slow and steady wins the race,” so I embrace each challenge and accept that it brings its own gifts to the table.

Do people have misconceptions about you or your business?

Just me trying to figure out what I offer. The misconception by others is that I have been dealing with grief work.  In my mind I am focusing on healing. As I develop, this will sort itself out, but it’s in my mind and not the client.

If you could have a Do Over, is there anything you would want to change?

Nothing

Where do you see yourself in 5 years?

I see programs offered on worldwide scale with me training and certifying others in The Five Facets of Healing.